Email & Retention Marketing
Develop personalised email and retention strategies that turn one-time buyers into loyal, repeat customers.
Nurture customer relationships and drive repeat business
Email marketing is one of the most cost-effective ways to increase sales and customer retention. We help businesses develop strategic, automated email campaigns that engage customers, encourage repeat purchases, and maximise lifetime value, without relying on costly ads.
Why email & retention marketing matters
Acquiring a new customer costs 5-25x more than retaining an existing one, yet many businesses focus only on acquisition. Email marketing delivers an ROI of $36 for every $1 spent, making it the highest-performing marketing channel.
Email is a direct line to your customers.
Automated emails increase sales without extra effort, nurturing leads and re-engaging inactive customers.
Personalised emails drive 6x higher transaction rates than generic messaging.
Loyal customers spend 67% more than new customers—retention strategies boost revenue over time.
Key services & what we do for you
Understand what we do, why it matters, and how it benefits you.
Email Marketing Strategy & Segmentation
Target customers based on behaviour, interests, and purchase history.
Automated Email Sequences
Set up workflows like welcome emails, cart abandonment reminders, and re-engagement campaigns.
Loyalty & Win-Back Campaigns
Reward repeat customers and reconnect with lapsed ones.
Newsletter & Promotional Emails
Keep your audience engaged with updates, offers, and valuable content.
A/B Testing & Optimisation
Test subject lines, content, and timing to increase open and click-through rates.
Our Proven Process
Analyse
Understand your audience and email performance data.
Strategise
Develop personalised content, automation workflows, and segmentation strategies.
Create & Launch
Set up compelling emails that align with your goals.
Optimise
Track results, refine campaigns, and improve engagement.
Why work with Digital Chini for Email & Retention Marketing?
Here are just a few reasons to partner with me for Email & Retention Marketing.
Permission-based, value-driven email marketing
No spam, just meaningful engagement.
Expertise in email automation platforms
We work with Mailchimp, Klaviyo, HubSpot, and more.
Proven strategies for higher engagement & sales
Data-driven personalisation that drives action.
Ongoing optimisation & testing
Data-driven personalisation that drives action.
Frequently Asked Questions
Find answers to commonly asked questions about our Email Marketing services.
How often should I send emails to my customers?
It really depends on your audience and industry, but consistency is key. Many brands see success with weekly or bi-weekly emails, while others send monthly newsletters.
Will my customers unsubscribe if I send too many emails?
OrgIf your emails provide value, like exclusive deals, helpful content, or personalised recommendations, customers will stay engaged. We test frequency to find the right balance.
How do automated email sequences work?
Automations trigger emails based on customer actions, like signing up, abandoning a cart, or making a purchase. These sequences nurture leads and increase conversions effortlessly.
Can email marketing really increase my sales?
Yes! Email marketing has one of the highest ROI rates of any digital marketing channel because it keeps customers engaged, informed, and coming back.
What’s the difference between a newsletter and a promotional email?
Newsletters provide valuable content, industry insights, and brand updates. Promotional emails focus on special offers, discounts, and product launches.
How do you ensure my emails don’t end up in spam?
We follow best practices, including permission-based marketing, optimised subject lines, and proper email authentication settings to improve deliverability.
Do you offer email template design as well?
Yes! We create custom, mobile-friendly email templates that match your brand and enhance engagement.
How do I measure the success of my email campaigns?
We track open rates, click-through rates, conversions, and customer retention metrics to continually optimise performance.